The 99 is a group of Islamic comic heroes based on the 99 attributes of Allah created by Teeshkal Media Group, a company focused on creating all forms of children’s media infused with localized culture and which they began to use the concept of superheroes. The DC comics, an American publisher of pop culture icons,e.g Superman, Batman, JL etc. is combining these heroes with the traditional American characters in an attempt to help educate the young and break down post-9/11 prejudices. To know more about the 99 comics visit http://www.the99.org/.